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Payer Landscape Reports
Understanding Payer coverage for your product and competing therapies is critical to creating,
executing, and adjusting your Market Access Strategies. Policy Reporter’s experienced team of Payer Policy Analysts
can create a custom, comprehensive Payer Coverage Landscape Report so that you can accurately assess
Payer coverage and optimize access for your product.
Execute Your Market Access Strategy
During and after product launch, Payer Landscape Reports are a valuable tool during the execution of your market access strategy. Identifying where coverage exists, where it does not, or where there are barriers to patient access allows you to deploy your sales and marketing strategies effectively and efficiently.
Focusing your market access efforts on payers who have historically offered more favorable coverage helps you maximize revenue during entry into the market. A Payer Landscape Report demonstrates which payers, plan types, and regions cover your product. With this, you can direct sales and marketing efforts to areas with more favorable coverage.
The report also allows you to identify where coverage does not exist, or where there are barriers for patient access. This allows you to optimize your Payer Advocacy efforts. Having ensured patient support is available in the right areas, you can craft your patient, provider, and payer communication accurately and effectively.
How Can This Drive Revenue?
Policy Reporter’s Payer Coverage Landscape Reports provide you with
critical data to create, execute, and develop your Market Access Strategy.
Understanding coverage of competing therapies and products provides insight into how Payers treat your product across the marketplace.
This allows you to understand where coverage is strongest, which geographies and providers to target, and how to tailor your payer advocacy efforts.
During and after product launch, Payer Coverage Landscape Reports are a valuable tool during the execution of your Market Access plan.
Identifying where coverage exists, where it does not, or where there are barriers to patient access allows you to deploy your sales and marketing strategies effectively and efficiently.
A Payer Coverage Landscape Report allows you to identify where coverage does not exist, or where there are barriers for patient access.
This allows you to optimize your Payer Advocacy efforts. Having ensured patient support is available in the right areas, you can craft your patient, provider, and payer communication accurately and effectively.
The Acumen Suite Advantage
Policy Reporter’s proprietary software tracks, consolidates, and extracts key data across hundreds of thousands of payer policies in real-time. This allows our expert team of Policy Analysts to review, interpret, and analyze key coverage data and provide you and your team with the insights you need to plan your Market Access, Payer Engagement, and Advocacy efforts.